WHO IS THIS REDHEAD?

Hi, I’m Gianna, a fiery redhead and proud Italian-New Yorker with a passion for building brands that make people feel seen.

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I recently graduated Summa Cum Laude from the Savannah College of Art and Design (SCAD) with a B.F.A. in Fashion Marketing & Management. As a 2026 Fashion Scholarship Fund Scholar and former Co-Social Media Manager for SCAD Fashion Marketing & Management, I've combined creativity with strategy through brand storytelling, content planning, digital marketing, audience engagement, and e-commerce. Today, I'm continuing to build on those experiences by growing my career in fashion marketing while developing strategies that create meaningful connections between brands and consumers.

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To me, fashion has always been more than clothing. It's one of the most personal forms of self-expression. While the industry has made incredible progress, I believe there is still room to create more authentic, inclusive experiences that represent people of every body type, background, and identity. That belief influences every project I take on, from campaign strategy to content creation, because I want my work to help people feel confident, represented, and understood.

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I've always lived by one piece of advice: never settle. It's a mindset that pushes me to stay curious, embrace new challenges, and continuously grow both creatively and professionally. Whether I'm analyzing consumer insights, developing marketing campaigns, or telling a brand's story, I approach every opportunity with intention, empathy, and the belief that the most impactful marketing doesn't just sell a product. It creates connection.